Polaris Pool Products - Brand Overview

Since 1954, Polaris has proudly defined, re-defined, and then raised the bar again for the powersports industry. This dedication is reflected in the innovation they bring to the products they design and the experiences they create for all those who play, work, and THINK OUTSIDE.

At AquaDoc, we recognize Polaris's great pride in their history as a category pioneer and their current position as the global industry leader in powersports. With leadership comes the responsibility to keep pushing the industry forward, and Polaris consistently meets this challenge. Their strategy focuses on staying ahead of customers' needs by delivering elevated experiences, inspirational brands, and rider-driven innovations, backed by the best and brightest people in the industry. This is what leading from the front means for Polaris, a role they embrace to the fullest.

At a Glance

  • Polaris Brands: +35
  • Headquarters: Medina, Minnesota
  • 2022 Sales: $8.6 billion
  • Established: 1954
  • Businesses:
    • Off Road
    • On Road
    • Marine
  • Countries Served: +120
  • Global Employees: ~16,000
  • NYSE Symbol: PII

History
The Polaris spirit can be traced back to co-founders Edgar Hetteen, his younger brother Allan, and his close friend David Johnson. The hard-working trio started the forerunner of Polaris—Hetteen Hoist & Derrick—in 1945 in tiny Roseau, Minnesota. With World War II raging and metal scarce, their skill at repairing farm machinery quickly earned them loyal customers.

But it was their pioneering approach to finding a better way to get to remote hunting shacks in deep snow that earned them a place in history. In 1955, the co-founders developed an early snowmobile. To prove the vehicles weren't just frivolous toys, Edgar and three friends embarked on a 1,200-mile journey across the Alaskan wilderness to demonstrate the vehicle's durability. They lugged 900 pounds of provisions on toboggans and endured minus-40 degree temperatures to complete the journey in 21 days.

Their determination paid off. The machines became so popular that Polaris began manufacturing snowmobiles exclusively for many years before launching into additional product lines and services that leveraged their strengths in product development, powertrain, manufacturing, distribution, and marketing.

Since adding all-terrain vehicles (ATVs) in 1984, Polaris has grown to become a global powersports leader, providing some of the best-selling brands in the industry, including RANGER utility vehicles, RZR recreational side-by-sides, Indian Motorcycle, and Goupil electric vehicles.

Polaris pushed boundaries again by expanding their offerings to include commercial vehicles, military vehicles, and the industry-changing Slingshot 3-wheel roadster, along with marine offerings from Bennington, Godfrey, and Hurricane.

In 2021, Polaris raised the bar by announcing their partnership with Zero Motorcycles, launching the RANGER Kinetic Off-Road Vehicle, and the Indian Motorcycles eFTR youth bikes and the eFTR Hooligan 1.2. They also partnered with Qmerit to offer customers home charging solutions.

Polaris enhances the riding experience with parts, garments, and accessories, along with a growing powersports aftermarket portfolio. They offer premium ride and drive experience opportunities through Polaris Adventures and membership options with Polaris Adventures SELECT.

Polaris at AquaDoc
Polaris products are available on AquaDoc's store. With award-winning quality and a commitment to innovation, Polaris continues to be a top choice for powersports enthusiasts worldwide. Whether you’re looking for off-road vehicles, on-road vehicles, or marine products, Polaris has the products you need to enhance your outdoor adventures. At AquaDoc, we are proud to offer a comprehensive selection of Polaris products to help you enjoy the best in powersports.

Explore our range of Polaris products today and discover why Polaris is the trusted choice for powersports enthusiasts around the world.